Western Union steps up new customer acquisition via first movie partnership, mobile game – April 28, 2014 Western Union and Twentieth Century Fox’s new campaign for the film “Rio 2” highlights a shift in how financial services are now turning to mobile promotions to acquire new customers in addition to promoting their services. (more)

The Western Union Company (NYSE: WU) Goes On To Celebrate RIO2 – April 10, 2014 The Western Union Company (NYSE:WU) has been up for a campaign to accomplish better relations with its customers. The leading payment services company, Western Union, has joined hands with Twenty-First Century Fox Inc (NASDAQ:FOXA) to reach out to the consumers […]

‘Rio 2’ and Vita Coco Kids Embark on a Partnership – April 7, 2014 Vita Coco, a leading coconut water, is undertaking its first branded partnership with a major movie in a deal that brings together the Vita Coco line for children, Vita Coco Kids, with an animated, family-focused film, “Rio 2,” which is being […]

Pimco drama proves no stock is an island – March 24, 2014 Think the unfolding drama at Pimco can’t affect your clients’ portfolios? Think again. (more)  

Risk Aware Investing, Part I: Dividend ETFs – March 17, 2014 Risk awareness is an important part of investing. It’s no less critical today than in other times. With low US interest rates, rather full valuation of US stocks, China potentially facing a round of insolvencies, and Russian action in the Ukraine, thinking about risk […]